Today’s dentists operate in a far more litigious environment than they did in past decades. So it’s crucial that your professional indemnity insurance affords you adequate and appropriate cover for your full scope of practice, say experts. Merran White reports […]
Your Business
Selling your dental practice in 7 steps
Selling your dental practice often takes years and a whole lot of planning to get right. Angela Tufvesson shows how to maximise the sale price before putting your practice on the market. 1. Get a valuation Before you start daydreaming […]
Your dental uniform doesn’t have to be daggy
At a dental practice, a quality dental uniform can do everything from speaking volumes about your brand to inspiring staff performance. By Meg Crawford US research has borne out what we intuitively know to be true: humans are hardwired to […]
Social media savvy
The benefits to your practice of having a social media presence depends on how well you use Facebook, Instagram and other digital marketing tools, writes Sue Nelson. The common wisdom is that you can reach anybody, at any time, on […]
Professional dental coaching
When it comes to growing a business, managing staff and everything else in between, more and more practice owners and managers are turning to professional dental coaching for guidance. By John Burfitt Ask two of the top coaches working within […]
Incentives for dental staff: bonuses and benefits
On top of their base wage, there’s nothing like paying an annual bonus or providing other benefits to motivate workers to try that bit harder. Marian Edmunds reports incentives for dental staff. When seeking to fill positions or hiring staff at […]
Dental marketing campaigns
There are various difficulties when you offer discounts or freebies to patients, so what are the alternatives? Rob Johnson reveals eight inexpensive dental marketing campaigns that will win over prospective customers. Dental promotions that work well have two things in common. […]
Staff meetings
Staff meetings should be an effective way to share ideas and information, resolve difficulties, and communicate with team members. Here are some simple ways to make yours better. By Frank Leggett A dental practice is a busy place with plenty of […]